Besides the multiple versions, we are aware that more and more clubs are highlighting values just as many organisations in the world do. In order to allow clubs to give visibility and promote their own values in their social responsibility activities, the Foundation developed a concept that schools, associations, clubs and federations can have the opportunity to personalise and customise the book for their own purpose, message and audience, by adding their own pictures and testimonials to the content (37 pages out of 168). It is intended to become a ‘sports social responsibility’ visit card. The book can be customizable either in the format of a simple digital book or in its full interactive version. Once you have got your customised book, your community or clientele will then be able to purchase it in the Foundation’s ‘Kiosk’ at the Apple Store and on Google Play, searching under “SportAttitude” or “E4P”. This option will also be possible for the hard copy versions of the book.

Should you want to learn more about customisation, please contact us at .

The other application is developing training best practices with larger clubs. The first such pilot projects have just started in co-operation with the Arsenal Foundation.